.pr{padding-top:var(--space-2xl);padding-bottom:var(--space-2xl);margin-top:var(--space-2xl);margin-bottom:var(--space-2xl);background:#f8fafc}.pr-h2{text-align:center}.pr-accent{color:var(--brand-red)}.pr-sub{text-align:center;color:var(--text-muted);max-width:44em;margin:var(--space-md)auto 0;font-size:clamp(1rem,1.3vw,1.15rem);line-height:1.65}.pr-roi{max-width:40em;margin:var(--space-md)auto 0;text-align:center;text-wrap:balance;letter-spacing:-.01em;color:var(--text-main);border-radius:var(--radius-pill);background:#eef2ff;border:1px solid #e0e7ff;padding:16px 28px;font-size:clamp(1.05rem,1.6vw,1.35rem);font-weight:600;line-height:1.45}.pr-panel{margin-top:var(--space-xl)}.pr-cta{margin-top:var(--space-xl);justify-content:center;display:flex}.pr-cta-btn{padding:1.25rem 3rem;font-size:1.15rem}@media (max-width:600px){.pr-roi{border-radius:20px}}
.ft{margin-top:var(--space-2xl);margin-bottom:var(--space-2xl)}.ft-h2{text-align:center}.ft-accent{color:var(--brand-red)}.ft-lead{max-width:60em;margin:var(--space-md)auto 0;text-align:center;color:var(--text-muted);font-size:clamp(1rem,1.25vw,1.15rem);line-height:1.7}.ft-tabs{margin:var(--space-lg)auto 0;border-radius:var(--radius-pill);background:#f1f5f9;flex-wrap:wrap;justify-content:center;gap:4px;width:fit-content;max-width:100%;padding:5px;display:flex}.ft-tab{cursor:pointer;color:#475569;border-radius:var(--radius-pill);white-space:nowrap;background:0 0;border:none;padding:9px 22px;font-family:inherit;font-size:.9rem;font-weight:600;transition:background .2s,color .2s}.ft-tab.is-active{color:var(--brand-red);background:#fff;box-shadow:0 0 0 1px #e0e7ff,0 1px 3px #02061714}.ft-stage{margin-top:var(--space-md)}.ft-panel{flex-direction:column;gap:16px;max-width:1240px;margin:0 auto;display:flex}.ft-card,.ft-table-card{background:#fff;border:1px solid #e8edf5;border-radius:16px;overflow:hidden;box-shadow:0 1px 2px #0206170a,0 20px 44px -28px #0206172e}.ft-card{padding:18px 20px}.ft-card-head{flex-wrap:wrap;justify-content:space-between;align-items:center;gap:14px;margin-bottom:10px;display:flex}.ft-card-title{color:#0f172a;font-size:1rem;font-weight:700}.ft-selects{flex-wrap:wrap;align-items:center;gap:8px;display:flex}.ft-selects-top{gap:18px;margin-bottom:14px}.ft-sel-group{flex-direction:column;gap:5px;display:flex}.ft-sel-label{letter-spacing:.1em;text-transform:uppercase;color:#94a3b8;font-size:9.5px;font-weight:700}.ft-select{color:#334155;white-space:nowrap;background:#fff;border:1px solid #e2e8f0;border-radius:9px;padding:7px 12px;font-size:12px;font-weight:500;display:inline-block}.ft-geo-grid{grid-template-columns:.85fr 1.15fr;gap:16px;display:grid}.ft-donut-wrap{align-items:center;gap:16px;margin-top:8px;display:flex}.ft-donut{flex-shrink:0;width:165px;height:165px}.ft-legend{columns:2;color:#475569;column-gap:14px;margin:0;padding:0;font-size:11px;list-style:none}.ft-legend li{break-inside:avoid;white-space:nowrap;align-items:center;gap:6px;padding:1.5px 0;display:flex}.ft-legend i{border-radius:2px;flex-shrink:0;width:9px;height:9px}.ft-matrix{width:100%;height:auto;display:block}.ft-ax{fill:#94a3b8;font-size:11px;font-family:var(--font-outfit),sans-serif}.ft-marker-num{fill:#fff;font-size:11px;font-weight:700;font-family:var(--font-outfit),sans-serif}.ft-camp-grid{grid-template-columns:1fr 260px;align-items:center;gap:16px;display:grid}.ft-top5{border:1px solid #e8edf5;border-radius:14px;padding:14px 16px}.ft-top5-title{letter-spacing:.1em;text-transform:uppercase;color:#94a3b8;margin-bottom:10px;font-size:9.5px;font-weight:700}.ft-top5 ol{flex-direction:column;gap:10px;margin:0;padding:0;list-style:none;display:flex}.ft-top5 li{align-items:flex-start;gap:9px;font-size:12.5px;display:flex}.ft-top5-num{color:#fff;background:#ef4444;border-radius:50%;flex-shrink:0;justify-content:center;align-items:center;width:18px;height:18px;margin-top:1px;font-size:10px;font-weight:700;display:inline-flex}.ft-verdict{color:#94a3b8;margin-top:1px;font-size:11px;display:block}.ft-verdict.is-poor{color:#b91c1c;font-weight:600}.ft-verdict.is-good{color:#047857;font-weight:600}.ft-sem-head{flex-wrap:wrap;justify-content:space-between;align-items:center;gap:14px;display:flex}.ft-sem-tabs{border-radius:var(--radius-pill);background:#fff;border:1px solid #e8edf5;gap:4px;padding:4px;display:inline-flex}.ft-sem-tabs span{color:#475569;border-radius:var(--radius-pill);white-space:nowrap;padding:7px 16px;font-size:12.5px;font-weight:600}.ft-sem-tabs .is-active{color:#2563eb;background:#eff6ff;box-shadow:0 0 0 1px #cbd5e1}.ft-goal{border-radius:var(--radius-pill);color:#475569;background:#fff;border:1px solid #e8edf5;align-items:center;gap:6px;padding:9px 16px;font-size:12.5px;display:inline-flex}.ft-goal b{color:#2563eb}.ft-table-tools{color:#475569;border-bottom:1px solid #eef2f7;justify-content:flex-end;gap:16px;padding:12px 18px;font-size:12px;display:flex}.ft-table-tools-split{justify-content:space-between;align-items:center}.ft-tools-right{gap:16px;display:flex}.ft-table{border-collapse:collapse;width:100%;font-size:12.5px}.ft-table th{text-align:left;color:#475569;white-space:nowrap;background:#f8fafc;border-bottom:1px solid #eef2f7;padding:11px 14px;font-size:11px;font-weight:700}.ft-table td{color:#475569;vertical-align:top;border-top:1px solid #f1f5f9;padding:13px 14px}.ft-total-row td{background:#fcfdff}.ft-strong{color:#0f172a;white-space:nowrap;font-weight:700}.ft-muted{color:#94a3b8;white-space:nowrap;margin-top:2px;font-size:11px}.ft-mt{margin-top:5px}.ft-delta{white-space:nowrap;margin-top:3px;font-size:11px}.ft-delta-up{color:#059669}.ft-delta-down{color:#dc2626}.ft-delta-flat{color:#94a3b8}.ft-chips{flex-wrap:wrap;gap:5px;margin-top:6px;display:flex}.ft-chips-col{flex-direction:column;align-items:flex-start}.ft-chip{white-space:nowrap;border-radius:6px;padding:3px 8px;font-size:10px;font-weight:600;display:inline-block}.ft-chip-green{color:#047857;background:#d1fae5}.ft-chip-red{color:#b91c1c;background:#fee2e2}.ft-chip-amber{color:#b45309;background:#fef3c7}.ft-chip-blue{color:#1d4ed8;background:#dbeafe}.ft-chip-purple{color:#7e22ce;background:#f3e8ff}.ft-chip-slate{color:#475569;background:#f1f5f9}.ft-table-foot{color:#94a3b8;border-top:1px solid #eef2f7;justify-content:space-between;gap:12px;padding:11px 18px;font-size:11.5px;display:flex}.ft-spots{margin:var(--space-xl)auto 0;grid-template-columns:repeat(3,1fr);gap:clamp(1.25rem,2.5vw,2.5rem);max-width:1240px;padding:0;list-style:none;display:grid}.ft-spots li{border-top:2px solid var(--text-main);gap:12px;padding-top:18px;display:flex}.ft-spot-eye{color:var(--brand-red);flex-shrink:0;font-size:.85rem;line-height:1.6}.ft-spots p{color:var(--text-muted);max-width:none;font-size:.95rem;line-height:1.6}.ft-spots b{color:var(--text-main);font-weight:600}.ft-cta{margin-top:var(--space-xl);justify-content:center;display:flex}.ft-cta-btn{padding:1.25rem 3rem;font-size:1.15rem}@media (max-width:1000px){.ft-geo-grid,.ft-camp-grid{grid-template-columns:1fr}.ft-spots{gap:var(--space-md);grid-template-columns:1fr}.ft-table-card{overflow-x:auto}.ft-table{min-width:760px}}@media (max-width:600px){.ft-donut-wrap{flex-direction:column}.ft-legend{columns:3;font-size:10px}.ft-cta-btn{width:100%}}
.wbi{margin-top:var(--space-2xl);margin-bottom:var(--space-2xl)}.wbi-head{max-width:900px}.wbi-h2{letter-spacing:-.03em}.wbi-accent{color:var(--brand-red)}.wbi-lead{margin-top:var(--space-md);color:var(--text-muted);max-width:46em;font-size:clamp(1.05rem,1.4vw,1.25rem);line-height:1.65}.wbi-rows{margin-top:var(--space-xl)}.wbi-row{padding:var(--space-md)0;border-top:1px solid var(--border-light);grid-template-columns:220px 1fr;gap:clamp(1.5rem,4vw,4rem);display:grid}.wbi-row:last-child{border-bottom:1px solid var(--border-light)}.wbi-label{letter-spacing:.14em;text-transform:uppercase;color:var(--brand-red);padding-top:4px;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:.75rem;font-weight:600}.wbi-text p{color:var(--text-muted);max-width:44em;font-size:clamp(1rem,1.2vw,1.15rem);line-height:1.7}.wbi-text b{color:var(--text-main);font-weight:600}.wbi-logos{margin-top:var(--space-md);flex-wrap:wrap;align-items:center;gap:clamp(20px,3vw,40px);display:flex}.wbi-logo{object-fit:contain;filter:grayscale();opacity:.72;width:auto;transition:filter .25s,opacity .25s}.wbi-logos:hover .wbi-logo{opacity:.45}.wbi-logos .wbi-logo:hover{filter:grayscale(0);opacity:1}.wbi-logo-pepsico{height:26px}.wbi-logo-mercedes{height:32px}.wbi-logo-mastercard{height:29px}.wbi-logo-durex{height:22px}.wbi-logo-peets{height:36px}.wbi-logo-xsolla{filter:grayscale()invert();height:21px}.wbi-logo-rubiks{height:26px}.wbi-logos:hover .wbi-logo-xsolla{filter:grayscale()invert()}.wbi-logos .wbi-logo-xsolla:hover{filter:invert()}@media (prefers-reduced-motion:reduce){.wbi-logo{transition:none}}.wbi-awards{margin-top:var(--space-md);flex-wrap:wrap;align-items:center;gap:14px clamp(24px,3vw,40px);display:flex}.wbi-award-logo{mix-blend-mode:multiply;width:auto;height:24px}.wbi-quote{margin:var(--space-sm)0 0;border:1px solid #e6e2fb;border-left:3px solid var(--brand-red);background:#faf9ff;border-radius:0 14px 14px 0;padding:20px 24px}.wbi-quote p{color:var(--text-main);max-width:none;font-size:clamp(1rem,1.25vw,1.15rem);line-height:1.6}.wbi-quote cite{margin-top:14px;font-style:normal;display:block}.wbi-emarketer{mix-blend-mode:multiply;width:auto;height:17px;display:block}@media (max-width:820px){.wbi-row{gap:var(--space-sm);grid-template-columns:1fr}.wbi-label{padding-top:0}}
.lm{margin-top:var(--space-2xl);margin-bottom:var(--space-2xl)}.lm-grid{grid-template-columns:1fr 1.05fr;align-items:center;gap:clamp(2rem,5vw,5rem);display:grid}.lm-title{letter-spacing:-.035em;color:var(--text-main);font-size:clamp(2rem,4vw,3.4rem);font-weight:700;line-height:1.05}.lm-nowrap{white-space:nowrap}.lm-body{margin-top:var(--space-md);color:var(--text-muted);max-width:34em;font-size:clamp(1rem,1.25vw,1.15rem);line-height:1.7}.lm-body b{color:var(--text-main);font-weight:600}.lm-btn{margin-top:var(--space-lg);padding:1.2rem 2.75rem;font-size:1.1rem}.lm-note{color:#94a3b8;margin-top:12px;font-size:.85rem;font-weight:500}.lm-slice{color:#334155;background:#fff;border:1px solid #e8edf5;border-radius:18px;padding:18px 24px;font-size:12.5px;position:relative;overflow:hidden;box-shadow:0 1px 2px #0206170a,0 30px 70px -34px #0206174d}.lm-fade{filter:blur(2.6px);opacity:.42;-webkit-user-select:none;user-select:none;pointer-events:none}.lm-fade-top{border-bottom:1px solid #f1f5f9;margin-bottom:18px;padding-bottom:16px;-webkit-mask-image:linear-gradient(#0000,#000 85%);mask-image:linear-gradient(#0000,#000 85%)}.lm-fade-bottom{border-top:1px solid #f1f5f9;margin-top:18px;padding-top:16px;-webkit-mask-image:linear-gradient(#000 30%,#0000);mask-image:linear-gradient(#000 30%,#0000)}.lm-focus{position:relative}.lm-sec{align-items:baseline;gap:10px;margin-bottom:8px;display:flex}.lm-sec-code{letter-spacing:.08em;color:#94a3b8;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:10.5px;font-weight:600}.lm-sec-title{color:#0f172a;letter-spacing:-.01em;font-size:14px;font-weight:700}.lm-p{color:#334155;max-width:none;font-size:12.5px;line-height:1.7}.lm-p b{color:#0f172a}.lm-p code,.lm-row code{white-space:nowrap;background:#f1f5f9;border:1px solid #e2e8f0;border-radius:5px;padding:0 5px;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:.9em}.lm-foot{color:#94a3b8;max-width:none;margin-top:8px;font-size:11px;line-height:1.6}.lm-foot-quote{border-left:2px solid #e2e8f0;padding-left:10px}.lm-row{flex-wrap:wrap;align-items:center;gap:8px;display:flex}.lm-num{color:#64748b;font-family:ui-monospace,SFMono-Regular,Menlo,monospace;font-size:11.5px}.lm-chip-red,.lm-chip-amber{white-space:nowrap;border-radius:6px;padding:3px 8px;font-size:10px;font-weight:600}.lm-chip-red{color:#b91c1c;background:#fee2e2}.lm-chip-amber{color:#b45309;background:#fef3c7}.lm-bars{margin:16px 0 12px}.lm-bar-row{grid-template-columns:130px 1fr;align-items:center;gap:12px;margin-bottom:9px;display:grid}.lm-bar-label{color:#64748b;text-align:right;font-size:10.5px;line-height:1.3}.lm-bar-track{align-items:center;gap:8px;min-width:0;display:flex}.lm-bar{background:#f87171;border-radius:3px;flex-shrink:1;height:14px}.lm-bar-val{color:#0f172a;white-space:nowrap;font-size:11px;font-weight:700}.lm-chips{flex-wrap:wrap;gap:6px;display:flex}.lm-sumchip{border-radius:8px;padding:4px 10px;font-size:10.5px;font-weight:700;display:inline-block}.lm-sumchip-red{color:#b91c1c;background:#fee2e2}.lm-sumchip-grey{color:#475569;background:#f1f5f9}.lm-sumchip-green{color:#047857;background:#d1fae5}@media (max-width:980px){.lm-grid{grid-template-columns:1fr}.lm-bar-row{grid-template-columns:96px 1fr}}@media (max-width:480px){.lm-btn{width:100%}.lm-slice{padding:14px 16px}}
.instagram-section{padding:0 var(--space-md);max-width:1600px;margin:var(--space-xl)auto 0 auto;flex-direction:column;display:flex}.instagram-header{margin-bottom:var(--space-xl);padding:0 var(--space-sm);justify-content:space-between;align-items:flex-end;display:flex}.instagram-heading{max-width:40em}.instagram-title{letter-spacing:-.03em;margin:0;font-size:clamp(1.8rem,3.4vw,2.5rem);font-weight:700;line-height:1.1}.instagram-subtitle{margin-top:var(--space-sm);color:var(--text-muted);max-width:34em;font-size:clamp(.98rem,1.2vw,1.1rem);line-height:1.55}.instagram-handle{color:var(--brand-red);font-size:1.125rem;font-weight:600;text-decoration:none;transition:opacity .2s}.instagram-handle:hover{opacity:.8}.instagram-grid{gap:var(--space-md);grid-template-columns:repeat(4,1fr);width:100%;display:grid}.instagram-card{border-radius:var(--radius-huge);aspect-ratio:1;background-color:var(--bg-gray);text-decoration:none;display:block;position:relative;overflow:hidden}.instagram-image-wrapper{width:100%;height:100%;position:relative;overflow:hidden}.instagram-image{object-fit:cover;width:100%;height:100%;transition:transform .6s cubic-bezier(.16,1,.3,1)}.instagram-card:hover .instagram-image{transform:scale(1.05)}.instagram-overlay{-webkit-backdrop-filter:blur(4px);color:#fff;opacity:0;background:#0006;justify-content:center;align-items:center;transition:opacity .3s;display:flex;position:absolute;inset:0}.instagram-card:hover .instagram-overlay{opacity:1}@media (max-width:1024px){.instagram-grid{grid-template-columns:repeat(2,1fr)}}@media (max-width:600px){.instagram-header{align-items:flex-start;gap:var(--space-sm);flex-direction:column}.instagram-title{font-size:2rem}}